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Category Archives: MLM Prospecting
I never really understood the difference between prospecting and recruiting as they related to network marketing. Do you know the difference?
I was listening to a recording of one of my upline leaders in my network marketing company and he explained it very clearly.
Prospecting is about talking to people to find out about them. You are listening for any indications that they may have a need that you can satisfy.
Recruiting is the process of taking that potential interest and creating the belief that you and your business opportunity or product can satisfy that need.
“Some will, some won’t, so what – next!”
John Kalench said this about prospecting people into your network marketing business in Being the Best You Can Be In MLM.
This advice applies to a lot of things. I experienced it recently myself. I went to an event put on by the leaders in my network marketing company a few weeks ago. Several people found out that I am building my business online and were curious. They wanted my info so that they could contact me when we all returned back home.
None of them have.
Do you know what a funded proposal is?
It is a low cost item, a product or service, that sits at the top of your marketing funnel to get new prospects. It is called a funded proposal because it can generate enough income to cover the cost of your prospecting. It pays for itself.